UX Case Study




Introduction
I designed a mobile application that enables Indian jewellery retailers to conduct RFID-based stock scans, manage inventory across multiple store locations, and facilitate customer product comparisons. The app bridges operational efficiency with customer-facing functionality, serving both store staff during audits and sales teams during customer interactions.
Indian jewellery retailers manage high-value inventory across complex physical hierarchies. Floors, rooms, lockers, and trays often contain thousands of items worth crores of rupees. Traditional manual counting methods are time-intensive, error-prone, and disrupt business operations. While RFID technology promises faster audits, existing solutions either lack intuitive mobile interfaces or fail to account for the operational realities of Indian jewellery stores.
Design a mobile application that allows store staff to conduct accurate, pausable stock scans while maintaining a clear understanding of inventory location, all within an interface that doesn't require extensive training.
This project operated under significant real-world constraints that shaped how I approached the design.
An 1-week delivery window with no budget for primary user research meant design decisions needed to be stakeholder-informed and domain-driven rather than research-validated.
Without the ability to conduct field studies or usability testing with actual store staff, I relied on stakeholder interviews, secondary research, and industry reports to inform design decisions.
The same app serves two distinct use cases: operational (stock audits by staff) and customer-facing (product comparison during sales). This required clear contextual separation without fragmenting the experience.
Due to project constraints, formal user research with jewellery store staff wasn't feasible within the 8-week timeline. Design decisions were informed by extensive conversations with the client, a software firm specialising in solutions for the Indian jewellery industry. Their years of experience working directly with jewellery retailers provided critical domain knowledge that shaped the product direction.
Reliable hardware integration, established in Indian market
Desktop-first interface, mobile feels like scaled-down version
Mobile-native experience for handheld scanning
Comprehensive inventory and billing features
Steep learning curve, cluttered interface
Task-focused UI surfacing features contextually
Billing system integration
Warehouse-style location metaphors, limited visual product information
Store-appropriate terminology and rich product details
Existing solutions prioritise inventory management over dual operational/customer-facing contexts. None effectively support interrupted workflows or customer engagement. Most critically, location management is either absent or uses generic retail terminology that doesn't match jewellery store operations.
Design Approach
How might we enable staff to conduct scans without disrupting operations?
Pause/resume functionality with persistent scan state
Location-based navigation reflecting store hierarchy (floor → room → locker → tray)
Clear visual confirmation flows showing old and new locations
Side-by-side product comparison with key attributes, optimised for portrait orientation
Filtered views with export capability for follow-up
Contact
If you’re looking for a product designer who values clarity, collaboration, and long-term thinking, feel free to reach out. Share a bit about what you’re building and I’ll take it from there.